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The AI Search Handbook

Six short chapters that take you from “what is AI search?” to a simple routine for getting your brand into AI answers.

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Made for marketing, SEO and content teams. All you need is your website, the country you sell in, and a few questions your customers ask. It works with or without Digraph.

Start chapter 1
Chapter 1 of 6

Understand AI search

How AI tools find information and decide which brands to name.

You’ll leave with: The basics, in plain words.

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Chapter 2 of 6

Choose the questions to track

Pick the customer questions that matter most to your business.

You’ll leave with: Your list of questions to track.

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Chapter 3 of 6

Run your first visibility audit

Find out where you stand today, so you can measure progress.

You’ll leave with: Your starting score.

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Chapter 4 of 6

Investigate sources and competitors

See which websites AI trusts, and why it picks your competitors.

You’ll leave with: A list of gaps to close.

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Chapter 5 of 6

Prioritize content improvements

Turn what you found into clear content to write or fix.

You’ll leave with: A clear content brief.

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Chapter 6 of 6

Run an ongoing program

Make it a simple monthly routine your team can keep up.

You’ll leave with: A monthly routine and a simple report.

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Free worksheets for every chapter

Use the same simple worksheets as you go, so you can see what really changed over time.

Download the worksheets

Find out what AI tells your customers about you.

  • Know where you stand. Who AI names, and who it doesn’t.
  • Know what to fix. A clear list, not a vague score.
  • Know if it worked. Re-check after every change.