Answer engine optimization: get your brand into AI answers.
When customers ask ChatGPT, Gemini or Google’s AI what to buy, AI names a few brands. AEO is how you become one of them. Digraph is an AEO tracker and AEO software that shows where you stand and what to fix.
- 9AI systems checked, including ChatGPT and Google AI Overviews
- 250×each question asked, so results are reliable
- 1dashboard for answers, sources and competitors
- 0code to install on your website
People searched, got ten links, and clicked around.
They ask ChatGPT or Gemini and get one answer that names a few brands. AEO is the work of being one of them.
SEO gets your page into the list. AEO gets your brand into the answer.
- 10 best CRMs for small teams (2026)example.com
- CRM comparison: pricing and featuresexample.com
- Reddit: which CRM do you use?example.com
- Top CRM software reviewsexample.com
- Small business CRM buyer’s guideexample.com
We ask AI the questions your customers ask, up to 250 times each, and record every answer.
See who AI named instead of you and which websites it trusted.
Get a clear to-do list: website fixes, content to write, and sites to get listed on.
Re-check the same questions and see what changed.
“Best CRM for a small team?” · asked 250 times
- ChatGPT
- Gemini
- AI Overviews
- Perplexity
AEO questions, answered simply
What is answer engine optimization (AEO)?
AEO is the work of getting your brand mentioned and recommended in the answers AI tools give, such as ChatGPT, Gemini, Perplexity and Google AI Overviews.
What is AEO software?
AEO software asks AI tools the questions your customers ask, shows whether your brand is named, who is named instead and which sources the AI trusted, and tells you what to fix.
What is an AEO tracker?
An AEO tracker asks AI tools the same buyer questions again and again and records whether each answer names your brand, recommends it, which competitors appear and which sources are cited. Digraph tracks 9 AI systems, including ChatGPT, Gemini, Perplexity and Google AI Overviews, and asks each question up to 250 times.
How should I choose AEO software?
Check four things: which AI systems it covers, how many times it asks each question (one answer is not enough), whether you can read the full answers and sources, and whether it tells you what to do next, not just a score.
What is the difference between AEO, GEO and SEO?
SEO helps your pages rank in Google’s list of links. AEO and GEO help your brand appear inside the AI answer itself. AEO and GEO mean almost the same thing.
How do I get my brand into AI answers?
Start with the questions your buyers ask, see who AI names today and which sources it uses, make your key pages clear and readable for AI, get mentioned on the sites AI trusts, then check again.
Does AEO replace SEO or content marketing?
No. It builds on them. AEO shows which questions, pages and sources to improve first so your content shows up where AI answers are formed.
Want the details on which AI systems we check and how? See AI coverage and methods.