Projects and brands are different measurement units
Ayzeo publishes projects, prompts per project, and engine add-ons: Starter has one project with 20 prompts, while Pro has three projects with 40 prompts each. Digraph publishes brands and tracked prompts: Standard has one brand and 30 prompts, while Pro has three brands and 300 prompts. Model the actual number of sites, prompt variants, engines, markets, and refreshes before comparing the headline prices.
Compare implementation tools with evidence depth
Ayzeo’s differentiator is a monitoring-plus-fixes loop that includes structured data, llms.txt, AI content, simulations, and WordPress implementation. Digraph emphasizes the prompt, full answer, recommendation context, cited URL, source domain, competitor framing, and follow-up analysis. Test whether each proposed fix is tied to a specific observed answer or citation gap and whether the resulting change can be re-checked.
Normalize engine coverage and refresh cadence
Ayzeo includes ChatGPT and Google AI Overview on all plans and sells other engines per project; its workflow page describes weekly Starter refreshes and every-second-day Pro refreshes, with some cadence options as add-ons. Digraph lists nine AI systems on Standard and Pro. Use the same overlapping engines, prompts, collection window, and refresh schedule to avoid treating plan labels as equivalent coverage.
Evaluate agency delivery beyond a PDF logo
Ayzeo lists unlimited seats, white-label PDF reports on Pro, a white-label dashboard add-on, GA4 and Search Console integrations, and an MCP server. Digraph lists multi-brand plans, public-plan reports and exports, and Enterprise API access. Test client permissions, workspace separation, archive retention, branded exports, data connections, MCP fields, and the analyst effort needed to explain a missed recommendation.
Run a controlled side-by-side pilot
Use the same brand, competitors, categories, markets, language, buyer questions, active engines, collection window, and reporting format. Record full answers, prompt and model context, brand position, competitor mentions, sentiment, cited URLs, source domains, proposed actions, refresh time, and resource consumed. Compare one recurring report and one verified follow-up action before choosing the operating model.